SAP SMB asked for a modern and engaging responsive site to introduce three of their new products, ERP Software, Business By Design and Business One. The three software was created for different business types, offering tailored solutions for their needs.
Project - SAP SMB
Type - Web design
Role - Art director
Credit - Vertic New York
The strategy was to address and highlight the clear advantages of the products and make it easy for visitors to send a demo request or get specific software-related information. The website is module-based and has a minimalistic, clean and elegant look with the main characteristics and essence of the SAP brand.
For mobile, it was crucial to creating a consistent design with a focus on accessibility. Based on the target audience's needs; straightforward navigation, clear visual hierarchy, large touch area, the usage of simple forms was essential to achieve a user-centered, on-the-go interactive experience.
For mobile, it was crucial to creating a consistent design with a focus on accessibility. Based on the target audience's needs; straightforward navigation, clear visual hierarchy, large touch area, the usage of simple forms was essential to achieve a user-centered, on-the-go interactive experience.
dora@dorakontha.com
dora@dorakontha.com
dora@dorakontha.com